Why insider trading matters?

Numerous studies have examined whether there is evidence that U.S. insiders systematically trade on private information despite the legal deterrence. The consensus appears to be that insider purchases (but not sales) tend to be followed by positive abnormal stock price performance, particularly for small growth stocks.

- Prof. B. Espen Eckbo, Dartmouth College
NIKE, Inc. (NKE)
Sector: Consumer Cyclical; Industry: Footwear & Accessories

NIKE, Inc., together with its subsidiaries, designs, develops, markets, and sells athletic footwear, apparel, equipment, and accessories worldwide. The company offers NIKE brand products in six categories, including running, NIKE basketball, the Jordan brand, football, training, and sportswear. It also markets products designed for kids, as well as for other athletic and recreational uses, such as American football, baseball, cricket, golf, lacrosse, skateboarding, tennis, volleyball, walking, wrestling, and other outdoor activities; and apparel with licensed college and professional team and league logos, as well as sells sports apparel. The company was formerly known as Blue Ribbon Sports, Inc. and changed its name to NIKE, Inc. in 1971.

NKE Symbol Info by TradingView

Trade Date Insider Title Buy/Sell #Shares Price Value Option
2022-06-30 ROGERS JOHN W JR Director Buy 10,000 $102.96 $1,029,646 No
2022-06-13 Friend Matthew EVP: CFO Sell 9,032 $110.52 $998,217 No
2022-06-03 Campion Andrew CHIEF OPERATING OFFICER Sell 14,203 $120.61 $1,713,024 No
2021-12-30 PARKER MARK G EXECUTIVE CHAIRMAN Sell 18,959 $170.00 $3,223,087 Yes
2021-12-22 Henry Peter B. Director Sell 1,787 $167.97 $300,163 No
2021-12-15 Krane Hilary K EVP, CAO & General Counsel Sell 10,750 $165.00 $1,773,750 Yes
2021-11-15 Krane Hilary K EVP, CAO & General Counsel Sell 10,750 $169.70 $1,824,275 Yes
2021-11-03 O'NEILL HEIDI PRES: CONSUMER AND MKTPLC Sell 12,089 $170.00 $2,055,130 Yes
2021-11-03 PARKER MARK G EXECUTIVE CHAIRMAN Sell 60,000 $171.37 $10,282,115 Yes
2021-11-02 PARKER MARK G EXECUTIVE CHAIRMAN Sell 100,000 $167.52 $16,752,247 Yes
2021-10-18 Comstock Elizabeth J Director Sell 14,000 $158.72 $2,222,010 Yes
2021-08-05 Campion Andrew CHIEF OPERATING OFFICER Sell 7,125 $171.50 $1,221,938 No
2021-08-03 Friend Matthew EVP: CFO Sell 43,000 $170.00 $7,310,000 Yes
2021-07-08 PARKER MARK G EXECUTIVE CHAIRMAN Sell 140,000 $160.16 $22,422,400 Yes
2021-07-02 Krane Hilary K EVP, CAO & General Counsel Sell 16,000 $159.00 $2,544,000 Yes
2021-06-25 O'NEILL HEIDI PRES: CONSUMER AND MKTPLC Sell 25,000 $152.00 $3,800,000 Yes
2021-06-25 Krane Hilary K EVP, CAO & General Counsel Sell 21,500 $153.16 $3,293,000 Yes
2021-06-25 Matheson Monique S. EVP: HR Sell 10,000 $152.00 $1,520,000 Yes
2021-06-15 Friend Matthew EVP: CFO Sell 7,016 $131.54 $922,885 No
2021-06-03 Campion Andrew CHIEF OPERATING OFFICER Sell 14,307 $133.20 $1,905,692 No
2021-06-03 Friend Matthew EVP: CFO Sell 9,032 $133.20 $1,203,062 No
2021-04-20 Henry Peter B. Director Sell 3,388 $127.03 $430,361 No
2021-03-26 PARKER MARK G EXECUTIVE CHAIRMAN Sell 114,094 $130.67 $14,908,663 Yes
2021-02-10 Krane Hilary K EVP, CAO & General Counsel Sell 18,500 $141.61 $2,619,785 Yes
2021-01-07 Abston Chris L VP: CORP CONTROLLER Sell 30,000 $145.00 $4,350,000 Yes
2020-12-30 Abston Chris L VP: CORP CONTROLLER Sell 20,000 $142.16 $2,843,200 Yes
2020-12-30 PARKER MARK G EXECUTIVE CHAIRMAN Sell 130,000 $141.27 $18,365,505 Yes
2020-12-28 Matheson Monique S. EVP: HR Sell 28,500 $142.54 $4,062,390 Yes
2020-12-22 Krane Hilary K EVP, CAO & General Counsel Sell 41,500 $142.84 $5,928,010 Yes
2020-12-08 O'NEILL HEIDI PRES: CONSUMER AND MKTPLC Sell 22,500 $140.00 $3,150,000 Yes

Insider Smart

Delta Airlines (DAL) - From an insider's perspective: airlines are the first ones to go under due to the pandemic. A lot of concerns were raised on possible bankruptcy especially amid by the dump from Buffett. However, insiders of Delta were bold enough to buy when Buffett was fear. And Delta is the only airline bought by insiders post-Buffett-dump.

Insider Smart

Planet Fitness, Inc (PLNT) - Our position in PLNT is also inspired by insider trading, if insiders are comfortable and confident buying around $50, it is an easy hold if you can pick it up at an even lower price. Our avg cost of the position is ~$40 and is now with 50% profit.