Why insider trading matters?

When insiders buy shares on the open market, this can thus be regarded as a strong endorsement by those that know the company the best -- they are literally betting their own money on the company's future. Insider selling, however, is not necessarily meaningful in any way, as there is a range of reasons for insiders to liquidate (some) of the shares they own.

- Seeking Alpha
Goosehead Insurance, Inc. (GSHD)
Sector: Financial Services; Industry: Insurance—Diversified

Goosehead Insurance, Inc. operates as a holding company for Goosehead Financial, LLC that provides personal lines insurance agency services in the United States. It offers various insurance products, including homeowner's insurance; auto insurance; other personal lines products, such as flood, wind, and earthquake insurance; excess liability or umbrella insurance; specialty lines insurance comprising motorcycle, recreational vehicle, and other insurance; commercial lines insurance consisting of general liability, property, and auto insurance for small businesses; and life insurance.


Trade Date Insider Title Buy/Sell #Shares Price Value Option
2021-06-09 Mark & Robyn Jones Descendants Trust 2014 Member of 10% owner group Sell 58,891 $93.65 $5,515,157 Yes
2021-06-11 Mark & Robyn Jones Descendants Trust 2014 Member of 10% owner group Sell 141,109 $93.25 $13,159,094 Yes
2021-06-09 Mark & Robyn Jones Descendants Trust 2014 Member of 10% owner group Sell 58,891 $93.65 $5,515,157 Yes
2021-05-28 Moxley Michael Patrick VP of Service Delivery Sell 2,500 $90.80 $227,002 Yes
2021-05-27 Mark & Robyn Jones Descendants Trust 2014 Member of 10% owner group Sell 69,729 $86.18 $6,009,353 Yes
2021-05-26 Moxley Michael Patrick VP of Service Delivery Sell 2,500 $86.75 $216,878 Yes
2021-05-21 Colby 2014 Family Trust 10%-Owner Sell 60,000 $81.47 $4,888,195 No
2021-05-24 Mark & Robyn Jones Descendants Trust 2014 Member of 10% owner group Sell 80,209 $82.26 $6,597,904 Yes
2021-05-21 Colby 2014 Family Trust 10%-Owner Sell 60,000 $81.47 $4,888,195 Yes
2021-05-21 Colby Michael C. President and COO Sell 40,000 $81.47 $3,258,796 Yes
2021-05-24 Coleman Desiree Member of 10% owner group Sell 11,620 $83.43 $969,427 Yes
2021-05-19 Jones Robyn Mary Elizabeth Member of 10% owner group Sell 26,398 $81.95 $2,163,338 Yes
2021-05-19 Jones Mark Evan CEO Sell 26,398 $81.95 $2,163,338 Yes
2021-05-19 Mark & Robyn Jones Descendants Trust 2014 CEO Sell 26,398 $81.95 $2,163,338 Yes
2021-05-18 Jones Mark Evan CEO Sell 21,065 $85.93 $1,810,196 Yes
2021-05-18 Mark & Robyn Jones Descendants Trust 2014 CEO Sell 21,065 $85.93 $1,810,196 Yes
2021-05-18 Jones Robyn Mary Elizabeth Member of 10% owner group Sell 21,065 $85.93 $1,810,196 Yes
2021-05-18 Coleman Desiree Member of 10% owner group Sell 7,586 $86.34 $654,964 Yes
2021-05-18 Moxley Michael Patrick VP of Service Delivery Sell 2,000 $85.96 $171,930 Yes
2021-05-13 Coleman Desiree Member of 10% owner group Sell 8,967 $86.37 $774,473 Yes
2021-05-13 Jones Robyn Mary Elizabeth Member of 10% owner group Sell 52,599 $83.51 $4,392,583 Yes
2021-05-13 Mark & Robyn Jones Descendants Trust 2014 Member of 10% owner group Sell 52,599 $83.51 $4,392,583 Yes
2021-05-12 Jones Robyn Mary Elizabeth Member of 10% owner group Sell 15,584 $92.12 $1,435,645 Yes
2021-05-11 Jones Robyn Mary Elizabeth Member of 10% owner group Sell 34,416 $94.16 $3,240,600 Yes
2021-05-12 Coleman Desiree Member of 10% owner group Sell 16,827 $93.60 $1,574,949 Yes
2021-05-10 Burbank-Ach Amber Member of 10% owner group Sell 700 $95.80 $67,062 No
2021-05-10 Jones Mark Evan CEO Sell 30,150 $97.43 $2,937,426 Yes
2021-05-10 Mark & Robyn Jones Descendants Trust 2014 Member of 10% owner group Sell 30,150 $97.43 $2,937,426 Yes
2021-05-07 Mark & Robyn Jones Descendants Trust 2014 Member of 10% owner group Sell 19,570 $103.83 $2,031,887 Yes
2021-05-07 Jones Mark Evan CEO Sell 19,570 $103.83 $2,031,887 Yes

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Liberty Media Corp (LSXMA) - BERKSHIRE HATHAWAY INC, Buffett made a move and add 2M shares to their position. What a news after dumping Airlines.

Insider Smart

Planet Fitness, Inc (PLNT) - Our position in PLNT is also inspired by insider trading, if insiders are comfortable and confident buying around $50, it is an easy hold if you can pick it up at an even lower price. Our avg cost of the position is ~$40 and is now with 50% profit.