Why insider trading matters?

When insiders buy shares on the open market, this can thus be regarded as a strong endorsement by those that know the company the best -- they are literally betting their own money on the company's future. Insider selling, however, is not necessarily meaningful in any way, as there is a range of reasons for insiders to liquidate (some) of the shares they own.

- Seeking Alpha
DOCUSIGN, INC. (DOCU)
Sector: Technology; Industry: Software—Application

DocuSign, Inc. provides cloud based software in the United States and internationally. The company provides e-signature solution that enables businesses to digitally prepare, execute, and act on agreements. Further, it offers industry-specific cloud offerings, including Rooms for Real Estate that provides a way for brokers and agents to manage the entire real estate transaction digitally; Rooms for Mortgage, which offers digital workspace to create and close mortgages; FedRAMP, an authorized version of DocuSign eSignature for U.S. federal government agencies; and life sciences modules that support compliance with the electronic signature practices. It serves enterprise, commercial, and small businesses, such as professionals, sole proprietorships, and individuals.


Trade Date Insider Title Buy/Sell #Shares Price Value Option
2019-02-04 Davis Reginald D. General Counsel and Secretary Sell 235,655 $50.13 $11,813,385 Yes
2019-01-31 Hudspith William Neil President, Worldwide Field Ops Sell 161,692 $50.00 $8,084,600 No
2019-01-31 Davis Reginald D. General Counsel and Secretary Sell 146,365 $50.01 $7,319,714 Yes
2019-01-22 Wolberg Kirsten O. Chief Technology & Ops Officer Sell 28,310 $46.10 $1,305,091 No
2019-01-18 Davis Reginald D. General Counsel and Secretary Sell 81,225 $45.39 $3,686,803 Yes
2019-01-17 Davis Reginald D. General Counsel and Secretary Sell 31,804 $45.01 $1,431,498 Yes
2019-01-15 Davis Reginald D. General Counsel and Secretary Sell 74,669 $45.00 $3,360,105 Yes
2019-01-11 Hudspith William Neil President, Worldwide Field Ops Sell 37,500 $43.64 $1,636,500 Yes
2018-12-21 Krach Keith J. Director Sell 51,982 $40.34 $2,096,983 No
2018-12-18 Meeker Mary G Director Sell 9,646 $42.98 $414,585 No
2018-12-18 Krach Keith J. Director Sell 34,340 $42.25 $1,450,743 No
2018-12-13 Davis Reginald D. General Counsel and Secretary Sell 187,698 $42.51 $7,979,042 Yes
2018-12-12 Hudspith William Neil President, Worldwide Field Ops Sell 56,124 $42.69 $2,395,968 No
2018-12-11 Hudspith William Neil President, Worldwide Field Ops Sell 37,500 $40.75 $1,527,978 Yes
2018-09-18 Salem Enrique T Director Sell 478,260 $53.57 $25,620,388 No
2018-09-18 Sigma Management 7, L.L.C. 10%-Owner Sell 1,304,348 $55.00 $71,739,140 No
2018-09-18 Solvik Peter Director Sell 1,304,348 $55.00 $71,739,140 No
2018-05-01 O'Driscoll Rory Director Sell 485,122 $29.00 $14,068,538 Yes
2018-05-01 Jackson Square Ventures, LLC 10%-Owner Sell 858,327 $29.00 $24,891,483 Yes
2018-05-01 Sigma Management 7, L.L.C. 10%-Owner Sell 858,327 $29.00 $24,891,483 Yes
2018-05-01 Solvik Peter Director Sell 858,327 $29.00 $24,891,483 Yes
2018-05-01 IGNITION GP II, LLC 10%-Owner Sell 784,843 $29.00 $22,760,447 Yes
2018-05-01 Roberts Jonathan David Director Sell 784,843 $29.00 $22,760,447 Yes
2018-05-01 Krach Keith J. Director Sell 165,026 $29.00 $4,785,754 Yes
2018-05-01 Darling Scott C Director Sell 495,547 $29.00 $14,370,863 Yes

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