Why insider trading matters?

When insiders buy shares on the open market, this can thus be regarded as a strong endorsement by those that know the company the best -- they are literally betting their own money on the company's future. Insider selling, however, is not necessarily meaningful in any way, as there is a range of reasons for insiders to liquidate (some) of the shares they own.

- Seeking Alpha
Apple Inc. (AAPL)
Sector: Technology; Industry: Consumer Electronics

Apple Inc. designs, manufactures, and markets smartphones, personal computers, tablets, wearables, and accessories worldwide. The company serves consumers, and small and mid-sized businesses; and the education, enterprise, and government markets. The company also sells its products through its retail and online stores, and direct sales force; and third-party cellular network carriers, wholesalers, retailers, and resellers. Apple Inc. was founded in 1977 and is headquartered in Cupertino, California.


Trade Date Insider Title Buy/Sell #Shares Price Value Option
2021-05-03 Maestri Luca Senior Vice President, CFO Sell 121,072 $132.81 $16,079,338 No
2021-05-03 Adams Katherine L. SVP, GC and Secretary Sell 17,000 $132.80 $2,257,631 No
2021-04-16 O'BRIEN DEIRDRE Senior Vice President Sell 18,216 $134.01 $2,441,126 Yes
2021-02-02 LEVINSON ARTHUR D Director Sell 3,416 $135.60 $463,210 Yes
2021-02-01 Adams Katherine L. SVP, GC and Secretary Sell 17,000 $133.75 $2,273,749 No
2020-11-03 Adams Katherine L. SVP, GC and Secretary Sell 17,000 $110.42 $1,877,109 No
2020-10-16 O'BRIEN DEIRDRE Senior Vice President Sell 31,200 $119.80 $3,737,869 Yes
2020-10-16 KONDO CHRIS Principal Accounting Officer Sell 14,840 $121.34 $1,800,686 Yes
2020-10-09 Maestri Luca Senior Vice President, CFO Sell 243,431 $116.89 $28,454,650 No
2020-10-02 WILLIAMS JEFFREY E COO Sell 257,343 $113.59 $29,232,596 Yes
2020-08-25 COOK TIMOTHY D Chief Executive Officer Sell 265,160 $496.91 $131,761,779 Yes
2020-05-08 KONDO CHRIS Principal Accounting Officer Sell 4,491 $305.62 $1,372,539 No
2020-04-16 O'BRIEN DEIRDRE Senior Vice President Sell 9,137 $285.12 $2,605,141 Yes
2020-04-07 Maestri Luca Senior Vice President, CFO Sell 41,062 $264.44 $10,858,445 No
2020-04-02 WILLIAMS JEFFREY E COO Sell 41,062 $241.44 $9,914,186 Yes
2020-02-03 LEVINSON ARTHUR D Director Sell 1,429 $304.11 $434,573 Yes
2019-11-05 LEVINSON ARTHUR D Director Sell 37,394 $257.79 $9,639,799 Yes
2019-10-16 O'BRIEN DEIRDRE Senior Vice President Sell 12,459 $234.04 $2,915,904 Yes
2019-10-16 KONDO CHRIS Principal Accounting Officer Sell 3,932 $233.26 $917,178 Yes
2019-10-07 Maestri Luca Senior Vice President, CFO Sell 61,659 $228.38 $14,081,680 No
2019-10-02 WILLIAMS JEFFREY E COO Sell 67,554 $219.04 $14,797,004 Yes
2019-08-26 COOK TIMOTHY D Chief Executive Officer Sell 265,160 $206.17 $54,667,179 Yes
2019-08-12 LEVINSON ARTHUR D Director Sell 17,500 $201.69 $3,529,575 Yes
2019-08-01 LEVINSON ARTHUR D Director Sell 17,500 $214.02 $3,745,350 Yes
2019-08-01 KONDO CHRIS Principal Accounting Officer Sell 4,376 $217.47 $951,635 No
2019-05-03 LEVINSON ARTHUR D Director Sell 35,000 $210.86 $7,380,100 Yes
2019-05-02 WILLIAMS JEFFREY E COO Sell 56,411 $210.36 $11,866,355 No
2019-04-05 Maestri Luca Senior Vice President, CFO Sell 51,138 $196.61 $10,054,242 No
2019-02-01 LEVINSON ARTHUR D Director Sell 1,521 $167.71 $255,087 Yes
2018-11-19 KONDO CHRIS Principal Accounting Officer Sell 3,408 $190.00 $647,520 No

Insider Smart

CARNIVAL CORP (CCL) - Cruislines $CCL $NCLH $RCL took a huge beat due to the pandemic, concerns of bankruptcy were raised. Among the three dominating companies in the industry, $CCL is the first one bought by insiders, such a bold move would definitely boost investor confidence.